12.15.2009

iron man 2 viral marketing begins...



the start of the "iron man 2" viral marketing campaign is here! its very reminiscent of the "watchmen" viral campaign and the news clips that were on the new frontiersmen website. unfortunately, that amazing website is no longer in existence. i'm hoping "the iron man 2" campaign spreads into some fun youtube videos that show whats been going on since the last movie. it looks as if there will be secret websites and codes used from the highlighted words. i'm getting hyped for this and i'm sure it'll be a huge hit like the original.

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