6.02.2009

true blood branding.

the font for the true blood type has changed from season 1 to season 2. i had noticed it on the posters but thought maybe it just for the print use. i came home tonight after class and began watching/worshiping my true blood season 1 dvd when i noticed the new font used again on the season cover.

personally, i like the appearance of the season 2 font with the wider "true" and the slim red "blood." the crooked and pulled text reminds me greatly of the text used in the opening credits which allow it to have a more southern mystery feel which is obviously what the books and television are going for.

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